💬 1:1 Coaching

Let's talk about money.

Talking about money used to be taboo. Not here. Pick a package, tell me where you are, and let's build a clear path to where you want to be.

Data Dan — Daniel in his signature toucan shirt
📊 20+ years budgeting & financial research experience
🔢 Data-driven, time tested advice
🤝 I meet you where you are — no judgement financial guidance
🚫 No reoccurring AUM fees — one time flat fee
Data Dan — Daniel in a navy blazer

I'm the personal finance obsessed friend you've always needed.

I'm a data nerd who has spent 20+ years obsessing over budgets, projections, and the numbers behind how people actually live — not just how they're supposed to. I've helped friends, family, and clients find real clarity in their finances, and now I'm bringing that same candid, data-driven approach to you.

I don't manage your money or make investment decisions for you. What I do is help you understand your numbers, cut through the noise, and walk away with a clear, prioritized plan — at a fraction of what a CFP charges. The median CFP bills $300/hour.† A 90-minute session with me is $175. That's $275 less than a CFP for the same 90 minutes — a 61% saving before we've even started.

† CFP hourly rate based on the 2024 Kitces Report, "How Financial Planners Actually Do Financial Planning." Median hourly fee: $300.

20+ yrs budgeting & financial research Data analytics nerd Power BI & data analytics Personal finance education Not a CFP — honest about it (and cheaper) Candid & data-driven

Pick your starting point.

Every package builds on the last. Start where you are — you can always add on or upgrade after our first session.

🧐
Make It Make Cents
A candid read of your finances
$49
⏱ ~30-minute session
  • Full review of your current financial picture
  • Prioritized action list — what to tackle first
  • Candid, no-BS feedback on what's working and what isn't
  • Written follow-up summary after the call
Get Started →
💵
Spend on Purpose
A budget built around your real life
$99
⏱ ~60-minute session
  • Everything in Make It Make Cents
  • Custom budget template built from your actual numbers
  • Google Sheets budget and net worth tracker — yours to keep
  • Category-by-category breakdown and recommendations
  • 30-day check-in via email
Get Started →
💳
Zero It Out — Debt Payoff Plan
Add a custom debt payoff strategy to any package. We'll map every balance, every rate, and build a payoff sequence that actually works with your life — not against it.
+$25
add to any package
Add On →

Simple. No guesswork.

Three steps from "I have no idea where to start" to a clear plan in your hands.

01
📝
Fill out the intake form
Tell me which package you're interested in, what's on your mind financially, and the best way to reach you. Takes about 2 minutes.
02
📅
We schedule your session
I'll reach out within 24–48 hours to lock in a time that works for you. Sessions happen over video call — or if you're in the Atlanta area, we can meet in person at a local coffee shop.
03
📈
You walk away with a plan
After our session, you'll receive a written follow-up with everything we covered — prioritized, clear, and actionable. No vague advice.

Stuff people ask before booking.

If it's not here, just ask in the intake form.

No — and I'll always be upfront about that. I'm an uncertified coach with 20+ years of budgeting and personal finance experience. It truly is my passion. I don't give licensed investment advice, and I don't manage your money. What I offer is a data-literate second set of eyes on your financial picture and honest, prioritized feedback.
A CFP is a great fit if you have complex investment portfolios, estate planning needs, or tax strategies that require a licensed professional. But for most people — especially those who feel behind, overwhelmed, or just want someone to look at their numbers honestly and tell them what to do first — a CFP is overkill. You don't need a surgeon for a check-up. What you need is someone who can read the numbers, cut through the noise, and give you a real plan without the $300/hour price tag. That's exactly what I do.
Nothing formal — just a general sense of your income, monthly expenses, any debt you're carrying, and what's been keeping you up at night financially. The more specific you can be, the more useful I can be. If you have access to a recent pay stub or account balances, that helps too. Sessions are over video call — or in person at a local Atlanta coffee shop if you're nearby.
They stack — each tier includes everything in the one below it. Make It Make Cents is a fast, candid audit and prioritization call. Spend on Purpose adds a custom budget build. The Long Game goes all the way: audit, budget, retirement projection, and a roadmap for what to do next.
Just say so in the intake form — tell me where you are and what feels most pressing, and I'll recommend a starting point. There's no wrong answer, and you're not locked in forever. Most people start with Make It Make Cents and come back for more when they're ready.
Yes — Zero It Out is a $25 add-on to any package. Just mention it in the intake form and I'll make sure we carve out time to map your debt payoff strategy during our session.
After you submit the intake form and we confirm a time, I'll send a payment link before our session. I accept all major credit/debit cards. Payment is due before the call.

Ready to get clear?

Fill out the form and I'll be in touch within 24–48 hours to schedule your session. No commitment, no pressure — just a conversation.

1
You fill out this form Takes about 2 minutes. Tell me what's going on.
2
I reach out within 48 hours We'll confirm a time and I'll send a payment link.
3
We have our session Video call, your numbers, a real plan. That's it.

Book a Session

I'll respond within 24–48 hours. No spam, ever.

You're on the list.

I got your request and I'll be in touch within 24–48 hours to schedule your session. Check your inbox — and your spam folder just in case.

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